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Entries Tagged as 'Business Tips'

A few of my favorite things: Making Data Meaningful

December 29th, 2010 by · No Comments · Business Tips, Copywriting, Technical Writing

After reading Making Data Meaningful, Part 1, A guide to writing stories about numbers (a free document from the United Nations), I’m considering making it a prerequisite for all my technical writing classes. Nearly everything it says agrees with what I teach, and there’s even more information than I can cover in class (or in [...]

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I Have a Little List: The Ten Indispensables

June 12th, 2010 by · No Comments · Business Tips, Writing Tools

Even in this high-tech, fast-paced, multi-media world, the simple list is still one of the most useful of basic tools for the technical communicator. It may be as basic as a sticky note or as elaborate as a task list for building a rocket, but the concept is the same. Each list provides the answer [...]

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Four Steps to Straightforward Marketing

June 12th, 2010 by · No Comments · Business Tips

Any time of year is a good time to evaluate your marketing vision. Along with this comes goal setting and planning for your company’s future. Leading indicators show small businesses are paving the way to economic recovery for the United States in 2004. Are your post-recession marketing strategies in place? Have you recently re-evaluated your [...]

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Making Room for “Yes”

June 12th, 2010 by · No Comments · Business Tips

For seemingly forever, ‘No news is good news’ was an unwritten rule of communication. As American women waited for news of their soldier sweethearts, fathers, sons, and brothers, for example, the old axiom provided a small but important anchorage for hope. Rosie might not have heard from Joe for months, but she could resolve to [...]

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Seven Steps to Becoming a Guru

June 12th, 2010 by · No Comments · Business Tips

Positioning yourself as an expert or a “guru” in your field is a planned and deliberate process. We all know who the experts are in our respective industries. They are the ones we turn to in order to learn about a specific topic. We check their Web site or the book they wrote to find [...]

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